Our business model is based on offering a strong portfolio of our own brands and a versatile range of international partner brands as well as providing our partners with services which utilize our production, packaging and logistics capacity.
We have published our Responsibility Report 2016. The theme of the report is the development of a new Nordic drinking culture. Altia encourages towards developing a more responsible Nordic drinking culture. During 2016 we have for example opened discussion with various stakeholders and added new types of products into our portfolio.
A sustainable drinking culture is rich, diverse, linked with social life and food culture; it is responsible enjoyment. A responsible drinking culture aims to minimize alcohol related harm and at the same time support the positive aspects of enjoying drinks with moderation. This includes combining food and drink, festivities and traditions, enjoying quality and the small oasis of relaxation in life.
We have crystallized our purpose as a company: Let’s drink better. Better drinking refers to enjoying drinks in a more positive manner. It can be higher quality, smaller quantity, more social, more environmentally friendly or lighter.
Kari Kilpinen to join Altia Executive Management Team
Director of Altia Finland Kari Kilpinen (MBA, Bachelor of Hospitality Management) has been nominated to the Altia Executive Management Team as SVP, Regional Commercial Finland. Kilpinen will report to CEO Pekka Tennilä.
Blossa 17 meets Old Delhi - Mango, cumin and chili give flavor to Blossa 17
Every year Blossa travels to a new location for inspiration for the annual glögg. This year the coordinates were set to 28°39'24.2''N 77°13'18.5''E and the destination is the bustling spice market Khari Baoli in Old Delhi. Here, among all of the world's flavors and scents, we have found the inspiration for this year's flavoring: lovely sun-ripened mango, spicy cumin and hot chili.